YLED brand refresh and roll-out
Johannesburg, South Africa
The Youth Leadership & Entrepreneurship Development Programme (YLED) is an aspirational youth development initiative that gives selected in-school learners the opportunity to have their leadership, interpersonal and entrepreneurship skills honed through different skills models, namely Life Skills, Entrepreneurship Skills, and Leadership Skills. By acquiring these skills, young people will play a full role in society and our economy.
I was strategically involved in the rejuvenation of the YLED brand in order to create a design that would appeal to both corporates and learners whilst being strong, impactful and modern.
Deliverables: Logo design | Pull-up banners | T-shirt designs | Brochures | Stationery | PowerPoint presentation | Website