West Rand, South Africa

Art of Beauty offers clients a range of beauty services from waxing to manicures, facials and gel nails. I have been designing the collateral and price lists for many years and in 2015 I took the opportunity to rejuvenate the brand.


The client was open to exploring a new colour palette, logo and visual language. The purple appealing to the feminine clientele, whilst the turquoise is for the more masculine clients. The new brand aims to position Art of Beauty as the nail and beauty boutique of choice in the West Rand.


Deliverables: Logo design | Business card | Signage | Gift voucher | Price lists

Project name

Art of Beauty brand rejuvenation

Client Name

Art of Beauty

Brand Rejuvenation, Print Design
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